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Personalise Your Gift With Our Custom Tweaking...<\/span><\/h2>

Maybe you found the perfect design within our range. Almost. If only...<\/p>

Well, now you can tweak the design via our custom service. For only \u00a312.99, one of our talent design crew will incorporate your changes into any one of our exclusive designs.<\/p>

Just like that, you've come up with the perfect gift for any occasion.<\/p>

To start tweaking, simply hit the button below...<\/p>

The Theory Fish Creative Team<\/p>"},"title":{"id":1473863,"value":null},"subTitle":{"id":1473864,"value":null},"paragraph1":{"id":1473865,"value":null},"paragraph2":{"id":1473866,"value":null},"paragraph3":{"id":1473867,"value":null},"ratio":{"id":1473868,"value":"square"}}},{"id":163605,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":33,"items":[],"properties":{"html":{"id":1474151,"value":"

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We Can Design Your Branded Apparel<\/span><\/h2>

The sudden changes that have impacted us all so massively in 2020 have forced business owners into an entirely new paradigm.<\/strong><\/p>

The cataclysmic drop in foot traffic to physical stores has highlighted how fragile the old retail model has become. It has also refocused everyone's thoughts onto the importance of having a clear and concise online presence, whilst maximising income from multiple channels.<\/p>

Problem Fish is the branded apparel arm of Theory Fish and is tasked with designing a range of tees, mugs, clocks and more, based around our client's branding strategy.<\/p>

We take account of the brand's personality, its logo, website and colour scheme. With the right marketing channels, this apparel can be both a useful stream of extra income and a great way of driving traffic to your newsletter, by offering merch as prizes and incentives.<\/p>"},"title":{"id":1481478,"value":null},"subTitle":{"id":1481479,"value":null},"paragraph1":{"id":1481480,"value":null},"paragraph2":{"id":1481481,"value":null},"paragraph3":{"id":1481482,"value":null},"ratio":{"id":1481483,"value":"square"}}},{"id":164266,"type":"button","published":1,"size":{"x":12,"y":0},"order":3,"items":[],"properties":{"text":{"id":1481484,"value":"Request Your Branded Apparel"},"href":{"id":1481485,"value":"#"},"primary":{"id":1481486,"value":"1"},"ratio":{"id":1481487,"value":"short"}}},{"id":164267,"type":"button","published":1,"size":{"x":12,"y":0},"order":15,"items":[],"properties":{"text":{"id":1481488,"value":"Customise our Designs"},"href":{"id":1481489,"value":"#"},"primary":{"id":1481490,"value":"1"},"ratio":{"id":1481491,"value":"short"}}},{"id":164268,"type":"spacer","published":1,"size":{"x":12,"y":4},"order":16,"items":[],"properties":{"ratio":{"id":1481492,"value":"short"}}},{"id":164269,"type":"pod","published":1,"size":{"x":6,"y":4},"order":17,"items":[],"properties":{"title":{"id":1481493,"value":"The story of your brand..."},"copy":{"id":1481494,"value":null},"icon":{"id":1481495,"value":null},"badge":{"id":1481496,"value":null},"href":{"id":1481497,"value":null},"overlay":{"id":1481498,"value":"1"},"ratio":{"id":1481499,"value":"square"},"textAlign":{"id":1481500,"value":"center"},"image":{"id":1481501,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923c9eb398b2.98942414.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164270,"type":"textBlock","published":1,"size":{"x":6,"y":59},"order":18,"items":[],"properties":{"html":{"id":1481502,"value":"

Branding as a Whole<\/span><\/h2>

We help SMEs to envisage their firm as a coordinated whole, when it comes to branding. <\/strong>You're either at the beginning of your new enterprise, or you're some way down the path with a collection of brand assets, such as your name, logo and a website. In any event, in view of the coronavirus pandemic, now would be a good time to revisit your strategy, in order to maximise the new interest in all things online.<\/p>

We can help you to define your USPs and your brand personality. Our team are carefully selected for their intuition, empathy and creativity, to ensure we really understand your business and what sets you apart from the herd, or even the shoal!<\/p>

In order to start your branding journey, you can fill in our confidential form, FREE OF CHARGE, and we'll assess your situation and get back to you with our suggestions. No pressure. No pushy sales patter. Just good solid intuitive advice. Click the button below to begin!<\/p>

Cheers! The Theory Fish Creative Team<\/p>"},"title":{"id":1481503,"value":null},"subTitle":{"id":1481504,"value":null},"paragraph1":{"id":1481505,"value":null},"paragraph2":{"id":1481506,"value":null},"paragraph3":{"id":1481507,"value":null},"ratio":{"id":1481508,"value":"square"}}},{"id":164271,"type":"button","published":1,"size":{"x":12,"y":0},"order":19,"items":[],"properties":{"text":{"id":1481509,"value":"Start Your Branding Journey"},"href":{"id":1481510,"value":"#"},"primary":{"id":1481511,"value":"1"},"ratio":{"id":1481512,"value":"short"}}},{"id":164272,"type":"spacer","published":1,"size":{"x":12,"y":4},"order":20,"items":[],"properties":{"ratio":{"id":1481513,"value":"short"}}},{"id":164273,"type":"pod","published":1,"size":{"x":12,"y":4},"order":21,"items":[],"properties":{"title":{"id":1481514,"value":"Problem Fish - Men"},"copy":{"id":1481515,"value":null},"icon":{"id":1481516,"value":null},"badge":{"id":1481517,"value":null},"href":{"id":1481518,"value":"\/collection\/problem-fish\/"},"overlay":{"id":1481519,"value":"1"},"ratio":{"id":1481520,"value":"short"},"textAlign":{"id":1481521,"value":"center"},"image":{"id":1481522,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923c9f80fa68.58723805.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164274,"type":"pod","published":1,"size":{"x":6,"y":4},"order":28,"items":[],"properties":{"title":{"id":1481523,"value":"What's In a Name?"},"copy":{"id":1481524,"value":null},"icon":{"id":1481525,"value":null},"badge":{"id":1481526,"value":null},"href":{"id":1481527,"value":null},"overlay":{"id":1481528,"value":"1"},"ratio":{"id":1481529,"value":"square"},"textAlign":{"id":1481530,"value":"center"},"image":{"id":1481531,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923ca0d0ad13.58812385.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164275,"type":"textBlock","published":1,"size":{"x":6,"y":59},"order":29,"items":[],"properties":{"html":{"id":1481532,"value":"

Naming a Business Can Be Frustrating<\/span><\/h2>

Most new SMEs approach naming with a sense of foreboding. Whilst brain storming amongst your team is a popular measure, the task is often hampered by a lack of understanding of all the pieces of the puzzle. So, what are the options?<\/p>

Well, despite their popularity, we don't recommend is using a competition to find your name. You still have to go through perhaps hundreds of possibilities, and freelancers will not give it their best shot because the chances of winning are so slim.<\/p>

Our team, carefully selected for their creative and intuitive abilities are perfectly positioned to help. We are natural wordsmiths, who have an affinity for words...their undercurrents, overtones, structure & most importantly, how they connect together in a naming exercise.<\/p>

If you'd like some no obligation help with this, start your naming (or renaming) journey by clicking the button below.<\/p>

The Theory Fish Creative Team<\/p>"},"title":{"id":1481533,"value":null},"subTitle":{"id":1481534,"value":null},"paragraph1":{"id":1481535,"value":null},"paragraph2":{"id":1481536,"value":null},"paragraph3":{"id":1481537,"value":null},"ratio":{"id":1481538,"value":"square"}}},{"id":164276,"type":"button","published":1,"size":{"x":12,"y":0},"order":30,"items":[],"properties":{"text":{"id":1481539,"value":"Start Your Naming Journey"},"href":{"id":1481540,"value":"#"},"primary":{"id":1481541,"value":"1"},"ratio":{"id":1481542,"value":"short"}}},{"id":164277,"type":"spacer","published":1,"size":{"x":12,"y":4},"order":31,"items":[],"properties":{"ratio":{"id":1481543,"value":"short"}}},{"id":164278,"type":"pod","published":1,"size":{"x":12,"y":4},"order":32,"items":[],"properties":{"title":{"id":1481544,"value":"INFJ - Men"},"copy":{"id":1481545,"value":null},"icon":{"id":1481546,"value":null},"badge":{"id":1481547,"value":null},"href":{"id":1481548,"value":"\/collection\/infj-aliens\/"},"overlay":{"id":1481549,"value":"1"},"ratio":{"id":1481550,"value":"short"},"textAlign":{"id":1481551,"value":"center"},"image":{"id":1481552,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923ca19ca5e8.47621963.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164279,"type":"spacer","published":1,"size":{"x":12,"y":4},"order":39,"items":[],"properties":{"ratio":{"id":1481553,"value":"short"}}},{"id":164280,"type":"pod","published":1,"size":{"x":6,"y":4},"order":40,"items":[],"properties":{"title":{"id":1481554,"value":"Is Your Site Ready?"},"copy":{"id":1481555,"value":null},"icon":{"id":1481556,"value":null},"badge":{"id":1481557,"value":null},"href":{"id":1481558,"value":null},"overlay":{"id":1481559,"value":"1"},"ratio":{"id":1481560,"value":"square"},"textAlign":{"id":1481561,"value":"center"},"image":{"id":1481562,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923ca3157962.83298956.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164281,"type":"textBlock","published":1,"size":{"x":6,"y":59},"order":41,"items":[],"properties":{"html":{"id":1481563,"value":"

A Clean, Modern, High Converting Website is Essential<\/span><\/h2>

As people come to terms with the coronavirus pandemic & sustained lock downs, they are realising the importance of an efficient online presence, both for communication & for selling a product or service.<\/p>

If you don't have a website, or it is dated & didn't convert well in the first place, then the creative team here at Theory Fish can help you to either build a new site, or to make recommendations regarding your existing one.<\/p>

A key issue is 'conversion rate optimisation'. If your site is not converting, then it is a waste of all the visitors you managed to attract back to your site, so CRO really does need to be the first consideration,<\/p>

If you'd like to either have a site built, or give an existing one a polish, then click the button below to start your no obligation web design journey.<\/p>

The Theory Fish Creative Team<\/p>"},"title":{"id":1481564,"value":null},"subTitle":{"id":1481565,"value":null},"paragraph1":{"id":1481566,"value":null},"paragraph2":{"id":1481567,"value":null},"paragraph3":{"id":1481568,"value":null},"ratio":{"id":1481569,"value":"square"}}},{"id":164282,"type":"button","published":1,"size":{"x":12,"y":0},"order":42,"items":[],"properties":{"text":{"id":1481570,"value":"Start Your Web Design Journey"},"href":{"id":1481571,"value":"#"},"primary":{"id":1481572,"value":"1"},"ratio":{"id":1481573,"value":"short"}}},{"id":164283,"type":"spacer","published":1,"size":{"x":12,"y":4},"order":43,"items":[],"properties":{"ratio":{"id":1481574,"value":"short"}}},{"id":164284,"type":"pod","published":1,"size":{"x":12,"y":4},"order":44,"items":[],"properties":{"title":{"id":1481575,"value":"Beer!"},"copy":{"id":1481576,"value":null},"icon":{"id":1481577,"value":null},"badge":{"id":1481578,"value":null},"href":{"id":1481579,"value":"\/collection\/beer\/"},"overlay":{"id":1481580,"value":"1"},"ratio":{"id":1481581,"value":"short"},"textAlign":{"id":1481582,"value":"center"},"image":{"id":1481583,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923ca3cbce06.29780661.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164285,"type":"spacer","published":1,"size":{"x":12,"y":4},"order":51,"items":[],"properties":{"ratio":{"id":1481584,"value":"short"}}},{"id":164286,"type":"pod","published":1,"size":{"x":6,"y":4},"order":52,"items":[],"properties":{"title":{"id":1481585,"value":"Attract & Retain Customers"},"copy":{"id":1481586,"value":null},"icon":{"id":1481587,"value":null},"badge":{"id":1481588,"value":null},"href":{"id":1481589,"value":null},"overlay":{"id":1481590,"value":"1"},"ratio":{"id":1481591,"value":"square"},"textAlign":{"id":1481592,"value":"center"},"image":{"id":1481593,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923ca558d3f7.81455146.png.png?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164287,"type":"textBlock","published":1,"size":{"x":6,"y":59},"order":53,"items":[],"properties":{"html":{"id":1481594,"value":"

The Last Step in Your Master Plan<\/span><\/h2>

As you hopefully are beginning to understand, the whole online thing should be considered as a whole, and not piecemeal.<\/strong><\/p>

If so, then the digital marketing efforts should be viewed as the last piece of the puzzle. After all, there's no point spending precious cash on driving visitors to your site if your name, branding & website are not fully up to scratch. Your marketing strategy depends very much on your own circumstances... the type of service\/product sold, your location, budget & target audience.<\/p>

If this is somewhat overwhelming, then we can help. Our creative team are hired specifically for their abilities in this field and we work with only the very best talent.<\/p>

If you'd like some no obligation advice on marketing in the new paradigm of 2020, then simply click the button below to begin.<\/p>

The Theory Fish Creative Team<\/p>"},"title":{"id":1481595,"value":null},"subTitle":{"id":1481596,"value":null},"paragraph1":{"id":1481597,"value":null},"paragraph2":{"id":1481598,"value":null},"paragraph3":{"id":1481599,"value":null},"ratio":{"id":1481600,"value":"square"}}},{"id":164288,"type":"button","published":1,"size":{"x":12,"y":0},"order":54,"items":[],"properties":{"text":{"id":1481601,"value":"Start Your Marketing Journey"},"href":{"id":1481602,"value":"#"},"primary":{"id":1481603,"value":"1"},"ratio":{"id":1481604,"value":"short"}}},{"id":164290,"type":"spacer","published":1,"size":{"x":12,"y":4},"order":55,"items":[],"properties":{"ratio":{"id":1481616,"value":"short"}}},{"id":164291,"type":"pod","published":1,"size":{"x":12,"y":4},"order":56,"items":[],"properties":{"title":{"id":1481617,"value":"Warplanes"},"copy":{"id":1481618,"value":null},"icon":{"id":1481619,"value":null},"badge":{"id":1481620,"value":null},"href":{"id":1481621,"value":"\/collection\/warplanes\/"},"overlay":{"id":1481622,"value":"1"},"ratio":{"id":1481623,"value":"short"},"textAlign":{"id":1481624,"value":"center"},"image":{"id":1481625,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923e3505a4d3.41474532.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164292,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":57,"items":[],"properties":{"html":{"id":1481626,"value":"

Warplanes - Some of Our Best Sellers<\/span><\/h2>"},"title":{"id":1481627,"value":null},"subTitle":{"id":1481628,"value":null},"paragraph1":{"id":1481629,"value":null},"paragraph2":{"id":1481630,"value":null},"paragraph3":{"id":1481631,"value":null},"ratio":{"id":1481632,"value":"short"}}},{"id":164293,"type":"pod","published":1,"size":{"x":3,"y":4},"order":58,"items":[],"properties":{"title":{"id":1481633,"value":"'Royal Flying Corps' - Men's RAF Aircraft T Shirt"},"copy":{"id":1481634,"value":null},"icon":{"id":1481635,"value":null},"badge":{"id":1481636,"value":null},"href":{"id":1481637,"value":"\/product\/-royal-flying-corps-men-s-raf-aircraft-t-shirt\/"},"overlay":{"id":1481638,"value":"0"},"ratio":{"id":1481639,"value":null},"textAlign":{"id":1481640,"value":"center"},"image":{"id":1481641,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923e356721f0.72136903.png.png?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164294,"type":"pod","published":1,"size":{"x":3,"y":38},"order":59,"items":[],"properties":{"title":{"id":1481642,"value":"'Spitfire' - Men's Organic RAF Flight T Shirt"},"copy":{"id":1481643,"value":null},"icon":{"id":1481644,"value":null},"badge":{"id":1481645,"value":null},"href":{"id":1481646,"value":"\/product\/-spitfire-men-s-organic-raf-flight-t-shirt\/"},"overlay":{"id":1481647,"value":"0"},"ratio":{"id":1481648,"value":null},"textAlign":{"id":1481649,"value":"center"},"image":{"id":1481650,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923e359686f3.47987155.png.png?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164295,"type":"pod","published":1,"size":{"x":3,"y":38},"order":60,"items":[],"properties":{"title":{"id":1481651,"value":"'We Will Not Forget' - Men's Organic RAF Flight T Shirt"},"copy":{"id":1481652,"value":null},"icon":{"id":1481653,"value":null},"badge":{"id":1481654,"value":null},"href":{"id":1481655,"value":"\/product\/-we-will-not-forget-men-s-organic-raf-flight-t-shirt\/"},"overlay":{"id":1481656,"value":"0"},"ratio":{"id":1481657,"value":null},"textAlign":{"id":1481658,"value":"center"},"image":{"id":1481659,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923e35c3be43.03785115.png.png?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164296,"type":"pod","published":1,"size":{"x":3,"y":38},"order":61,"items":[],"properties":{"title":{"id":1481660,"value":"'The Sopwith Camel' - Men's Organic Airplane T Shirt"},"copy":{"id":1481661,"value":null},"icon":{"id":1481662,"value":null},"badge":{"id":1481663,"value":null},"href":{"id":1481664,"value":"\/product\/sopwith-camel\/"},"overlay":{"id":1481665,"value":"0"},"ratio":{"id":1481666,"value":null},"textAlign":{"id":1481667,"value":"center"},"image":{"id":1481668,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5e923e35ee5956.18578808.png.png?w=auto&h=auto\",\"alt\":\"\"}"}}},{"id":164297,"type":"button","published":1,"size":{"x":12,"y":0},"order":62,"items":[],"properties":{"text":{"id":1481669,"value":"View the Full Range"},"href":{"id":1481670,"value":"\/collection\/warplanes\/"},"primary":{"id":1481671,"value":"1"},"ratio":{"id":1481672,"value":"short"}}},{"id":174075,"type":"pod","published":1,"size":{"x":4,"y":4},"order":8,"items":[],"properties":{"title":{"id":1593558,"value":"The Animal Farm - Men's"},"copy":{"id":1593559,"value":"Applying the Theory Fish formula to our favourite animal chums. 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